Industries We Serve
The goal for this page is to let your visitors know that you understand their unique business challenges, and reassure them that your company is very experienced in helping companies in their industries.
Whether you include a list of industries on your landing pages (as we’ve done on this site), devote one page to short summaries of all of the industries you serve or include separate pages for each industry depends on a couple of basic factors, such as:
♦ The amount of industry-specific information you have available – If, for instance, you have great problem/solution case studies you should consider separate pages. However, if your information is more generalized, it’s probably best to include them all on one page, with short blurbs on each.
♦ How many industries you serve – The more you have, the more difficult it will be to craft separate pages for each. However, if your company specializes in just one main industry (e.g. warehousing, healthcare, retail) then make this clear throughout your website
Regardless of which you choose, be sure to include a list of the industries you serve on all of your landing pages. Period.
Also consider adding images that “suggest” different industries – and this is a great topic for “how-to” videos that catch your visitors’ attention. Here are some simple examples:
- The Five Top Ways RFID Technology Makes Curbside Service A Breeze
- Why Risk Your Patients’ Safety? Zebra Printers & Wristbands –
- How RFID Has Revolutionized Healthcare
- How’s Your Warehouse’s Health? Find Out Now